We enable profitable digital growth

Otoro Digital is a boutique performance marketing agency helping retailers, marketplaces, and brands drive outsized online sales and efficiency. We’ve driven over $3 billion in online sales with leading ecommerce advertisers of all sizes, and truly believe that deep and focused industry experience is increasingly critical to delivering profitable growth.

Paid Campaign Management

Maximize your ad spend

We develop, launch, manage, and optimize your performance advertising campaigns to elevate revenue and efficiency. We use a blended portfolio approach to focus on spending your next dollar most profitably. We currently manage tens of millions of dollars in monthly performance advertising spend for leading ecommerce advertisers across Google, Microsoft, Meta, TikTok, Pinterest, YouTube and more.

Partner Enablement

Access elite partners

We work with the best-in-class partners to complement our work and help you build a successful online store. We often foot the bill for these partners’ solutions ourselves, because we know that they can help you achieve your goals. We can help you with everything from optimizing your product catalog to better understanding your rich first-party data.

Focus on profit, not channel ROAS

Data & Insights

We know that it's essential to set the right goals for your marketing campaigns. That's why we start by aligning on what metrics will ultimately determine success. We'll develop custom dashboards so you can always track your progress and make informed decisions. And we'll never just provide you with out of context data points. We'll highlight the most actionable and valuable insights so you can take action and achieve your profitability goals.

Our Superpower

Optimize based on data plus expertise

At Otoro we specialize in data driven decision-making that leads to ecommerce success. Our expert team works closely with you to collect, analyze, and utilize all the data points that can impact your profitability. With AI and automation continuing to remove individual optimization levers from practitioners, we address the emerging challenges of attribution, contribution, creative strategy, and media allocation.

We offer flexible engagement designs and compensation models tailored to your specific KPIs, ensuring alignment with your business goals.

Trust us to empower your profitable growth.

Let’s Connect

Build a sustainable performance marketing strategy

Please let us know about your current performance marketing challenges. Whether you are looking to change agencies, insource your ecommerce marketing, or just get some strategic advice on how to grow more quickly, we'd be happy to speak with you!